A rose behind a geofence is just a rose, fenced
The word geofence joined the English language in the mid-1990s. As I type the word “geofence”, Microsoft Word doesn’t correct my spelling—yet, chances are high that if I want to talk with Sam about geofencing, the first thing we would have to do is talk about the word’s definition in plain language.
Sam inspired me to become a plain language fan. It’s not just because we now have the Plain Writing Act of 2010, a federal law that sets the standards for certain government agencies to better communicate with people.
When talking with Sam in plain language, we usually find some great truths. We have to be thinking very clearly to boil stuff down to its essence. And then Sam, always a great thinker, figures out what that essence means and where that new essence belongs in his life.
So, the word “geofence” in plain language: A boundary line on your computer.
We sometimes say that good fences make good neighbors. The poet Robert Frost had more to say about that. In other words, a fence on a computer has meaning, too.
For Target Corporation, it meant a $5 million fine in April for the fence they put on customer phones in San Diego.
Our local transit agency, DCTA, experimented with a computer fence to offer van rides to the west side of town a few years ago. Sam used that van service to get to work a few times. It was very hard. I rode with him once. First, you had to travel to the fence line, then you could hail the van that only gave you rides inside the fence lines.
The day I went with him, I had to wait a half-hour to ride back to the other side of the fence. While waiting, I saw dozens of DCTA vans driving Peterbilt workers to destinations that I knew were traveling far beyond the fence lines I was traveling in.
Recently, our transit agency has drawn new fence lines for van rides. At first glance, the big pasture of service seems generous. But at the same time, they also cut most of the buses whose lines weren’t fences, but veins.
Suddenly, yet predictably, too many riders are coming from certain areas. DCTA says they may “geofence to manage demand.”
Or, in plain language: they will draw lines that push riders out.
Sam has told me more than once that he wants to ride bus to work. I began to doubt whether that would ever happen after I saw the long line of Peterbilt-subsidized DCTA vanpools. Then, when an apartment developer paid extra for DCTA to run a bus to its massive apartment complex adjacent to the warehouse district (beyond even the millions UNT pays DCTA to run buses), I gave up hope. We don’t, and probably won’t ever, have a system to serve the thousands of people like Sam, who can make their lives better with the mobility that connects them to economic opportunities–let alone the magical world that exists for all of us when our community has that kind of mobility.
Some politicians (and their constituents, of course) will always be attracted to lines like geofencing. Playground games follow the boundary lines. Winners and losers are determined by the lines. And, as we all know, some kids aren’t allowed inside the boundaries to play at all.
I doubt our transit agency board recognizes the deepest meaning of its actions as it draws these lines. The longer they allow those fence lines to exist on computers, the more those lines become real-life walls.
All of your comments — especially the last two paragraphs — are something that DCTA needs to see and consider. I’m glad I don’t have to deal with that part of public transportation. The train served me well for all of the years I rode it, but in-town issues are really complex and controversial when they shouldn’t be. Thanks to you and Sam for cutting to the heart of the matter. We should all color outside the lines for better lives.
Thank you, Ann.
DCTA’s creators were laser-focused on that commuter train and it was a stunning accomplishment, really. On the A-train, you can still see workers riding north to jobs in Lewisville. Commuting is changing, however, and I’m not sure even transit planners are able to see around that corner very well. But, if DCTA thinks that two bus lines out of the downtown station is all that’s needed to serve A-train traffic into Denton these days, then that says a whole lot more about the train than they realize.